Last updated on April 8, 2021
There is no denying that chat support has come a long way as a tool for boosting communication channels and customer satisfaction. Although chat started out as a modernized channel for individuals to exchange messages especially on their social media profiles, several business owners have gone out of their way to employ chat service to strengthen capacities for client support.
The bigger demands customers have, the more competitive edge communication channels had to exhibit to keep up. Impressively, chat service was among the simple yet accessible modes of communication that lived up to client expectations. It has since led numerous brands to diminish the distance with customers and deliver more efficient service.
To emphasize further chat messaging’s remarkable development through the years, here’s a quick recall of how this particular messaging channel evolved from its humble beginnings:
Prior to its massive success, chat first emerged along with the so-called new era of customer support.
(Image Courtesy of Pixabay)
Emails do not have as much open rates as chat and text because it is not that particular on urgency and accessibility of messages. And although SMS or text enables exchange of messages between a variety of communication devices such as cell phones and even personal computers, chat support is still just as useful. Even when it usually requires a solid internet connection, chat has as much versatility as SMS. It can be embedded in business websites and social media pages while charging zero fees to enable people to communicate.
It is unlikely that people will depend on a singular messaging channel just to attain the kind of satisfaction they seek from the services they are availing. Some may prefer SMS over chat, or chat over emails. But the bottom line is, as long as there are customers willing to pay more to receive better service, then it is safe to say that there are countless more possibilities awaiting chat service in the years to come.
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