With the constantly increasing number of user-generated content uploaded online daily, it should. Despite the fact that user-generated content may appear to be a useful and cost-effective tool for boosting your brand's online visibility, if it is not properly monitored, it can damage your online credibility. This is where content moderation comes into play. While […]

The internet is a vast space. By "vast," this means roughly half of the world's population, give or take. It's filled with people from all over the world; people from various cultures; people with various interests; and everything in between. Unlike in the early days of the internet, when it was almost a free for […]

The tides are changing, and attuning to the latest reputation management trends of 2021 is a must to thrive and become one of the leading brands near you. In Maslow’s Hierarchy of Needs, Reputation places fourth.

The new generation of customers has become increasingly discerning when it comes to showing support for a brand. User-generated content is a crucial contributor to this shift.  The vast majority of modern customers have become keener in placing significant weight on the opinions and experiences of others. In fact, user-generated content has evolved into an […]

Moderators are tasked to filter thousands of pieces of user-generated content on a daily basis. The truth is that situations where UGC outweighs moderator resources occur more frequently than anticipated. It is for this reason that automated moderation (also known as AI moderation) was created. Automated moderation is said to help human moderators get more […]