Have you been looking for ways to increase your conversion rates, retain customer attention, and overall improve your online presence?
It’s no secret that making your content stand out from your competition can be a tough egg to crack. But it doesn’t have to be. Become a thought leader in your respective industry with a visually appealing, professionally edited, animated explainer video. With the help from our video production team, your content can be put in front of your new and recurring customers and deliver clear, compelling, and relevant information regarding your brand, what you stand for, what you offer, or any other important news regarding your business. And all that’s required from you? Three simple steps:
- Detailed information regarding what you want your explainer video to entail
- Choose a theme you think will best represent your brand
- A script outlining what you’d like included in the video content
Leave the rest to us! In just two weeks’ time, you can have a new and improved explainer video. We allow free revisions to our clients’ content (unless it exceeds what was agreed upon) so they can have a killer video explainer showcase their company and the faces behind the brand in the best light possible because, at the end of the day, you deserve it.
Who We Are
We’re a video production company that specializes in producing high-quality animated explainer videos for clients in a wide array of industries. While we’re passionate about producing an animated video that will capture viewers’ attention, we also provide our clients with exceptional website design services, SEO campaigns, social media marketing solutions, and many more. Marketing tactics are constantly evolving and we evolve right along with them. This is why we’re proud to offer effective marketing services that many others do not, including explainer videos, text messaging marketing, and customer support teams. While we always look for ways to stand apart from our competitors, we utilize these tools and services for our clients so they can stand apart from theirs too. I guess you could say we like to go above and beyond our clients. So, are you ready to work with our team of professionals to help build your brand? We know we are.
What Are Explainer Videos?
An explainer video is exactly how it sounds – they’re informational videos that can either be live action or animated. Essentially, they’re two to three-minute animated marketing videos outlining who your company is, the product and service you offer, important company news, what you stand for, etc. They can be displayed on your landing page, the homepage of your website, or even on your service pages outlining the function and benefits of each service. A clear message should always be conveyed within the first ten to twenty seconds of the video and should have compelling transitions, animations, sound effects, music, voiceovers and more. While the script is up to you to decide what message you want to get across to your consumers, leaving the video aspect to an actual production team can drastically benefit your business in a variety of ways. Continue reading to understand the benefits behind an explainer video, how it can help improve your business, and why you’ve come to the right place for help.
The Benefits Of Animated Video Explainers
If you’re interested in the reaping the rewards offered by an animated explainer video, you’ve come to the right place. We’re firm believers that videos are a great way to capture the attention of your intended audience, but that’s not all. There are many benefits to utilizing the help of our explainer video production team, and here are four reasons why:
Video Content Retains Attention
Did you know that videos (or any other visuals) can capture the attention of your audience faster than text can?
In this day and age, it’s scientifically proven that our attention spans are rather … short. That’s why, with videos, you can get your message across much more clearly and in a shorter timeframe compared to making your audience read the information. The average video on YouTube runs for two minutes, so the explainer video must contain a clear message. Our explainer video production team is highly-trained and experienced in all aspects of capturing viewers’ attention with appealing video content, effective animations, and the right amount of text so they feel engaged within the first ten seconds.
Increase Conversion Rates
Videos are fun and appealing. They’re bright, cheerful, and informational and your customers are going to appreciate that much more than a web page just full of text. In fact, your viewers are 75% more likely to become a paying customer if they see your product or service advertised in an appealing video. If they like what they see, they’ll want to stay on your website longer to shop around and build the trust between the two of you. If media giants like Google and Apple invest in explainer videos, why aren’t you!?
Boost Your SEO Ranking
We know what you’re thinking – how can an explainer video improve your SEO ranking on search engines?
There are various ways, one of which includes optimizing your video with industry-specific ranking keywords so it appears in Google’s video search results. Keywords can be placed in the title and even in the transcribed words for those watching the video in “mute mode”. With subtitles, it makes it a lot easier for search bots to scan the content in search of multiple ranking keywords.
Videos Are More Shareable
You’ve probably seen for yourself just how popular sharing videos on social platforms is. Whether it’s Facebook, Instagram, Twitter, YouTube or even LinkedIn, users love sharing engaging and compelling videos with their friends or followers, in general, which means, your video has a higher chance of being shared compared to other content you created. Videos also have a higher completion rate, especially on Facebook and Instagram. One-third of all completed “stories” are from a brand and nearly 92% of views are from a mobile device. Therefore, it’s much easier to connect with a wider audience via video.
Years Of Valuable Video Experience
Since 2007, we’ve created a team of marketing experts who specialize in a wide array of services for various industries across the globe. With offices out of Melbourne, Manila, San Francisco, London, San Antonio and Amsterdam, our brand has grown into a trusted and reliable video production company for many. Even today, we continue to grow and don’t plan on stopping anytime soon. We’ve had the honour of creating effective, high-quality, engaging and informative video content for networking companies, clothing retailers, restaurants, multinational phone companies, and many more. Are you ready to become our next successful case study? Contact us today to receive a free quote or discuss how our video services are the right solution for you.