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Customer Service Experiences for Gen Z and Millennials

Today’s population is gradually being dominated by millennials and Gen Z’s. In no time, they are primed to take over the ecommerce spotlight as well. Since they are more tech-savvy, socially motivated, and accustomed to digital communication than the previous generation, millennials and Gen Zs have higher expectations when it comes to the customer experience […]

By Merlene Leano
What is Customer Success Management and Why Do You Need It

Every business owner’s main goal is to generate high revenue or even exceed their target sales. Unfortunately, boosting revenue is no mere cakewalk for some, especially startups. Now that the present-day market is rife with digitally based alternatives to establish a brand, market services, and reach a broader audience, it would be wise to start […]

By Stephanie Walker
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Full Guide to Email Design + Real Examples

Attracting a large number of people's attention with visually appealing content is no longer the only goal of a good email design. To design an email in today's extremely demanding and competitive industry is to interact with your target audience on a more personal level. It is to develop quality emails that are capable of […]

By Merlene Leano
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How to Create Product Launch Announcement Email

Product launches are a huge milestone for any company. It is both an exciting and daunting part of a business’s journey. While some brands are successful at introducing their products and generating favorable traffic to their promotional content, it may not always be as rose-colored for all other ventures. Some businesses, despite all the hard […]

By Merlene Leano
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Why Content Moderation is Important to Your Business

The new generation of customers has become increasingly discerning when it comes to showing support for a brand. User-generated content is a crucial contributor to this shift.  The vast majority of modern customers have become keener in placing significant weight on the opinions and experiences of others. In fact, user-generated content has evolved into an […]

By Eman Rieza
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